Founded in 2021 by an all-star team of management from Electronic Arts, Activision Blizzard, and other leading gaming companies, GFAL aims to be more than just a game developer and publishing studio.
It focuses on creating games with longevity, leveraging the power of a tradable digital collectibles ecosystem and rewards.
Let’s dive in to better understand Games for a Living’s value proposition and its potential to revolutionize web3 gaming.
The Problem to be Solved in the Gaming Industry
Games have come a very long way, having migrated from big video game arcades to small handheld devices that fit in the palms of our hands.
Unfortunately, not everything about the gaming world is all rainbows and daisies.
In recent years, significant issues have emerged regarding game longevity and ownership. With shorter development cycles compared to the past, many games experience brief lifespans in terms of support and playability.
Unlike older titles, which offered various reasons to replay or extend gameplay—be it through additional missions or engaging multiplayer sessions, many recent releases lack this depth.
Additionally, concentrated power in the hands of studios and their focus on short-term profits have led to the premature death of many games and their saved data.
GFAL CEO Manel Sort, former Head of Studios at Kings Games, has set out to solve these issues by assembling an all-star team of over 35 professionals that include Trip Hawkins, founder and former CEO of Electronic Arts, and Javier Leon, an award-winning CGI Art Director.
The Team. Source: GFAL
Funded by Supercell, the company behind Clash of Clans, and Mitch Lasky of Benchmark, GFAL is well-positioned to enhance its offerings and expand its community of gamers.
We take a deeper look at GFAL’s games in the next section.
GFAL’s Flagship Game and Marketplace
GFAL’s aggregate user base has evolved into a bustling community. Its flagship game, Elemental Raiders, is a card-battling game that is available on Android, iOS, and Steam, with console releases planned in the future.
With an ever-evolving array of options for heroes, skins, and spells, Elemental Raiders promises to give its users a dynamic gaming experience. Despite it still being in soft-launch mode, the game has amassed a solid user base of 20,000 players.
Sample Gameplay. Source: Google Play
Players can choose from over +135 spells to compliment heroes’ abilities. Source: Elemental Raiders
But let’s take a deeper look at GFAL’s marketplace, which launched a Beta version late last year. Users can create a GFAL ID, granting them access to a vibrant community and a wide range of in-game assets.
Heroes that players can purchase on the GFAL Store. Source: Elemental Raiders
This unified marketplace not only allows players to purchase exclusive collectibles, but also facilitates the trading of assets across multiple GFAL games, using GFAL tokens. This interconnectedness fosters a dynamic environment where players can maximize the value of their investments.
Currently, the marketplace features two main categories: a player-driven marketplace and the official GFAL store, where you can buy newly released items. The selection of items is diverse, ranging from unique heroes and spells to treasure chests filled with rewards. This variety enhances gameplay by providing players with the tools they need to maximize their in-game experiences.
Player Marketplace. Source: Elemental Raiders
A significant update in July of this year introduced the concept of ownership for heroes and spells. Players can now truly own their assets, enabling them to trade these items with others in the marketplace. This feature not only adds a layer of excitement but also encourages strategic trading and collaboration among players.
As the GFAL ecosystem continues to evolve, users can look forward to more features, including an upcoming VIP program that promises greater benefits and exclusive access to special items and events.
GFAL Token is Just Getting Started
Providing the next generation of gaming with the $GFAL utility token. Source: GFAL
GFAL is the utility token for the Games for a Living ecosystem, with supply capped at 10 billion tokens and built on the BNB Chain under the BEP-20 standard. It serves multiple purposes, including governance for community voting and as a currency for in-game items and marketplaces across both in-house and third-party games.
As a versatile currency within the ecosystem, GFAL enables users to engage more deeply with the platform. Players can earn GFAL tokens through various activities, such as Play-to-Earn (P2E) matches, special events, and seasonal rewards, creating numerous opportunities to enhance their gaming experience.
The token allocation is as follows: 18% for the team, 15% for private sales, 15% for the foundation, 15% for in-game use, and the remaining percentage for other purposes, such as liquidity and marketing.
GFAL Tokenomics. Source: GFAL
As of Q4 2023, GFAL began listing on various spot exchanges, and is now tradable on eight centralized exchanges and four decentralized exchanges. At the time of writing, GFAL’s market cap stands at US$54,685,138.
GFAL is Still in its Early Stages and has Tremendous Potential
Games for a Living has the potential to build a thriving ecosystem of games.
Looking ahead, there is much in storeL. A battle pass is slated for launch later this year, alongside a PS5 release and a VIP program with enhanced benefits.
In an AMA back in May, Manel Sort expressed his excitement for GFAL to develop its very own Layer-1 blockchain by 2025, forming infrastructure for other game developers to create games.
Want to get in on this ecosystem before it takes off? Start trading GFAL on BTSE now!
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